Updated 3/31 at 12:41pm PT - Recording is now available to watch on-demand in Maddie's University. You can complete a quiz about this session to earn CAWA, NACA and RACE CE: https://university.maddiesfund.org/products/big-dog-master-class-block-7-get-dogs-into-great-homes-faster
Proven strategies for minimizing the length of stay and Big dog marketing - the easy way
Please use this thread to ask follow-up questions to our presenters about this session. Any questions that we don't get a chance to answer during the live Q&A session will be answered here.
Presenters:
Arin Greenwood, Editor, writer, communications consultant, Human Animal Support Services
@Arin Greenwood is an animal writer, former lawyer, and novelist living in St. Petersburg, Florida. Arin writes for the Human Animal Support Services project. She was previously The Huffington Post's animal welfare editor, and her stories about cats, dogs, and other critters have been published in The Dodo, The Washington Post, Slate, The Today Show's website, the American Bar Association Journal, and other publications. Arin is author of Your Robot Dog Will Die, published by Soho Teen in 2018.
Caitlin Quinn, Director of Operations, HeARTs Speak, Inc.
@Caitlin Quinn is passionate about working with shelters and rescues to reimagine the way they tell their stories and connect with new audiences. She has served in the animal welfare field since 2008 and early on had the honor of working closely with diverse organizations across the U.S. to maximize resources, redesign policies, & find life-changing marketing solutions. In 2015 she got her MPA with a concentration in nonprofit management and in 2021 she began teaching shelter marketing for the University of Florida Master's in Shelter Medicine program.
Kasey Spain, Marketing and Communications Senior Manager, American Pets Alive! and Human Animal Support Services
@Kasey Spain is the Marketing and Communications Senior Manager for American Pets Alive! and the Human Animal Support Services project. With a background as a Creative Director specializing in design and branding, Kasey has worked with brands such as Neiman Marcus, Lincoln Property Company, Chuy’s, Choctaw Casinos, TIGI Haircare and many more.
Kasey previously served as the Marketing and Communications Manager for the Austin Animal Center, the city’s municipal shelter. She received an Austin Addy Award and an Emmy nomination for her work on a lost pet awareness campaign produced for Austin Animal Center. As part of her contribution to the HASS project, Kasey leads the Marketing and Communications Working Group and Job-Alike peer group, and is passionate about helping HASS partner organization’s marketing staff to transform their services and communities through effective communication.
Clare Callison, Maddie’s® Director of National Pet Supply and Demand, American Pets Alive!
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alison gibson
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